B&E Arc Media was founded by Patricia Schneider, an artist whose work is shaped by the different facets of the contemporary feminine experience, surrealism, and high fashion. She currently specializes in directing, editing, and creative advertising.

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Her educational background includes a foundation of biomedical studies, digital marketing, and an ongoing education in filmmaking, photography, and advertising. She aims to have audiences see differently, think deeper, and engage with stories that go beneath the surface.